We are ackle.
A consulting and software firm for forward-thinking organizations with medium to large sales teams — and, increasingly, for any operation whose spreadsheet has become a liability.
Since 2015, deeper than data.
Ackle was founded by sales-operations veteran Nada Akl with a goal of delivering more than data governance or compliance. By fusing industry best practices with business intelligence and software, we transform how teams use and access data — empowering people at every level to tangibly increase performance and profitability at scale.
Sales leaders across industries trust us to automate, optimize and measure their sales operations and compensation programs. Over the last decade that work has grown into three practices: the compensation and implementation work we're known for, the master-data and reporting work that makes it defensible, and the AI and software engineering that turns recommendations into running systems.
- Performance
- Stewardship
- Accessibility
- Scalability
Partners who do the work.
Every engagement is led by a partner. When you call, you get the person who scoped it.
Nada Akl
Founder & Managing PartnerNada founded Ackle in 2015 after a career in sales operations, with a goal of delivering more than data governance or compliance. She leads the Sales Performance & Compensation practice and the firm's vendor partnerships.
John Barsoum
Managing PartnerJohn leads the AI & Software Engineering practice — the assistants, agents and operating applications Ackle builds for clients and for the businesses it runs itself.
Where we've worked.
- Software & SaaS
- Financial Services
- Healthcare & Life Sciences
- Manufacturing & Distribution
- Media & AdTech
- Real Estate & Property
- Collibra
- Veracode
- Tanium
- Taboola
- Yotpo
- Wix
- Kaltura
- Illumina
- Teleflex
- Precisely
- Semperis
- Univar Solutions
- BigTinCan
- InVision
- Actifio
- Laborie
- First National Bank
- Xfinity
- Interros
- Neuroetics
- Ension
- Solved
- Standard Bariatrics
- Vardent
Ready for better results?
Tell us what's not working — a plan, a platform, a dataset or a process. You'll hear from a partner, not a sales rep, within one business day.